Creator GMV grew 14.8× after Reacher Plus took over

Ranked 261 on the 2025 Inc. 5000. Ten months with the previous provider produced nothing to show, and the brand was close to leaving TikTok Shop.

Accelerator by Dr. Pooper × Reacher Plus

Branche: Home & Living / Kitchen

Productcategorie: Drain Fly Killer

14.8× Creator GMV13.1× Shop GMV$266.6K Since the Switch

Plan een demo

14.8×

Creator GMV growth

13.1×

Total shop GMV growth

$266.6K

Shop GMV since the switch

14.9M

Video views

Over Accelerator by Dr. Pooper

A home-care brand close to leaving TikTok Shop

The deck describes a home-care brand ranked 261 on the 2025 Inc. 5000. It had spent ten months with Euka with nothing to show, and was close to leaving TikTok Shop. Reacher Plus took over in February.

De uitdaging

Priced above the impulse-buy range, and close to leaving

About 2,300 videos were published from June through October 2025, with no creator GMV. Creator GMV in January 2026, the last month on Euka, was $3,351.

De oplossing

Wat Reacher Plus deed

Reacher Plus changed four things.

Outreach at scale

61 automations against targeted creator lists, with an AI chatbot handling replies. 94K creators were reached in May alone, and the programme reached 182K creators and messaged 82K.

Focus on the hero product

Everything was built around Drain Fly Killer, the product creators demo most convincingly. Drain Fly Killer drove $206K GMV.

A creator base that keeps growing

Active creators went from 65 in January to 1,908 in July.

Official TikTok Shop partner support

August’s violation was resolved through Reacher’s dedicated TikTok support channel. September to date was already 32% ahead of all of August.

Het resultaat

Creator GMV grew 14.8× and total shop GMV grew 13.1×. Shop GMV since the switch was $266.6K, with 14.9M video views. May was the breakout month: creator GMV was up $28.7K and views were up 1.9M in a single month.

Resultaten: