Get the product right.
Reconcile selling price, costs, fulfillment, fees, and commission. An unchecked assumption doesn’t become a confirmed fact.
For brands and the agencies behind them
Put a growth plan behind your next product. Start with the product economics, creator work, and media. See the growth outlook and the cash assumptions behind the funding decision.
Opens here after signup. Bring your actual costs and clearly labeled planning assumptions.
01 / Your product report
Illustrative contents. Your results depend on your inputs.
Start with the product.
Keep the assumptions visible.
Before the spend becomes a commitment
Know what each order contributes. See the work the plan calls for. Make the cash assumptions explicit before deciding what to fund.
Reconcile selling price, costs, fulfillment, fees, and commission. An unchecked assumption doesn’t become a confirmed fact.
Review creator outreach, samples, content, and media alongside the growth outlook and the evidence behind it.
See contribution, cash exposure, and the evidence needed before committing more. Invited alpha users can bring multiple packs into one investment plan.
One flow, from product to proposal
Start with one product and expand when the planning question gets bigger.
Open RunwayEnter your name, work email, and Brand or Agency. Runway opens the original forecasting tool here.
Review every required confirmation, the forecast horizons, and the creator, media, and off-channel assumptions. Missing cash inputs remain separate.
Give your team a private link to the exact version. With an alpha invitation, continue into the investment planner using that saved product case.
Ambition, meet the numbers
Open the original growth report after signup. Multi-pack investment planning currently requires a separate alpha invitation.
Your product. Your growth plan.
Start with your product report. Save it, then carry that exact product case into an investment plan.
Before you get started
A product growth report with a 3-, 6-, 9-, and 12-month outlook, the creator and media plan behind it, per-order economics, and labeled off-channel planning sensitivities. Cash results become available when the required cash inputs are complete.
One product's selling price, product and fulfillment costs, fees, and commissions. For a new launch, explicitly label the proposed selling price and media budget as planning assumptions. Historical TikTok sales aren't required for a cold start. Missing inputs and unchecked confirmations stay visible.
Investment planning is currently an invitation-only alpha. Invited users start with their saved product report, add other products or pack sizes, and allocate one brand creator, sample, and media budget across packs. Launch timing, program costs, and payment assumptions complete the plan. Each pack keeps its own unit economics. Signup gives you immediate access to the original product forecast.
Yes. A valid private snapshot link opens the saved version without completing this access form. Links expire after seven days. You can print the report to PDF; the investment plan also exports snapshot-based CSV tabs for Google Sheets.
This planning tool uses the inputs you enter. It doesn't connect your shop or treat platform attribution as measured incremental revenue. Results are estimates with assumptions and evidence gaps, not guaranteed outcomes.
No product account, password, or email verification link is created. Your name, work email, and Brand or Agency selection are used for Runway access and to record your request with Reacher. Access is remembered in this browser for 30 days. Your private report links have their own seven-day lifetime.
Build the report. Review the assumptions. Keep the version.